Ready to launch a new product but don’t know how well it will sell?
/ We can help with that.
We validate your product with your future customers to maximise sales and ensure a successful market entry.
We received a practical, deep dive into the fundamentals of a key overseas market with meaningful insights and recommendations that we could act upon to improve the bottom line of our business.
Roman, CEO Fix & Fogg
“
As a result of the Snapshot research we are able to make some advantageous changes to our strategy in advance of our product development investment. Thanks to Snapshot Research for their amazing work - highly recommended!
Tony, Co-Founder MiPuchi
“
Engaging the services of Snapshot was a game-changer.
Their thorough research revealed that my perceptions were totally different from the reality & we discovered the key reasons the ŌKU range would be well-received in Australia. We’ve also secured a distributor!
Helen, Co-Founder ŌKU
“
We bring you critical insights directly from your future customers to help you win.
We test:
New ideas
New labels, concepts or packaging styles
New features & services
Marketing &
Brand Messaging
Then we answer
Which markets to enter & your market size (TAM & SAM)
Which product to launch
Which concept to ship
Who your customers are and their purchasing preferences
/
You’ll be Faster, smarter, more competitive & more profitable
This is not research that will get thrown in the bottom drawer – we have loads of things to act on and to do differently as a result.
Tim Deane - Norsewear
We Identify
Population, Total Available Market & Serviceable Available Market (TAM & SAM)
MARKET SIZE
APPEAL
Overall impressions of the concept
What they like about your concept summarised into key themes
LIKES
RED FLAGS
Key aspects that didn’t land well with them
CHANNEL
Where they would assume & like to see the concept sold
PURCHASE INTENT
How likely they are to purchase
How often they see themselves purchasing
PURCHASE FREQUENCY
PRICE
How much they think it should cost
Key attributes we know purchasers look for. We also use these for benchmarking
KEY ATTRIBUTES
Powerful, dynamic insights to unlock opportunity within your business
Prepare Better. Launch Stronger
Cut through the noise, align your team and bring knowledge you would normally learn after launch, to before you launch.
You’ll be in a stronger, more competitive position from the start, maximising sales potential and watching your dream come to life.
The power of knowing your market size
⚡️ Increased sales forecasting accuracy
⚡️ Know what locations and markets to focus on
⚡️ More accurate resource planning
⚡️ Align opportunity to marketing budgets
⚡️ Helps inform which distribution model to use
⚡️ Greater team alignment and speed to market
We’ll give you a head start & put you on the front foot.
Go from this
Stress
Uncertainty
Loopbacks
Sleepless nights
Delays
To this
Clarity
Alignment
Confidence
Focus
Product Potential
“ The American market had consistently posed challenges, which we attributed to a lack of market intel and the share size of the market.
The comprehensive Snapshot research outlined critical facets such as market analysis, consumer appeal, pricing strategies, and pivotal messaging.
Snapshot was easy to access and interpret & the insights gathered from this process proved invaluable, leading to refinements in our messaging strategies within the US market. ”
“ We’ve engaged Snapshot on work locally & offshore - profiling and validating customers, interrogating customer purchase intent, channel selection, market sizing, pricing testing, concept testing, value proposition testing, key messaging, etc.
We’ve also used them to find out what prospective customers don’t like about our offering(s).
It’s cost effective and by far the best research house we’ve worked with. “
- OFNZ Export Advisors
“ My supplement company recently used the rapid market testing platform, Snapshot, and the results were epic.
The critical data we received from the test was extremely insightful and very well presented. It has validated our initial assumptions and reinforced our confidence on a move into the US. ”
Let’s shift from ‘let’s just do that’ to
let’s see what the market thinks, and go from there.
“ We used Snapshot as a part of our market and product validation process for a new range of products that we were developing.
Having been involved in the marketing world for decades, this is by far the best market research process I have encountered. “
- Export pet product business
With Snapshot, you’ll get the clarity you need, to launch swiftly and confidently.
Know your market.
Shape strategy.
Invest accordingly.
Launch confidently.